As a developer who occasionally creates technical content, I've always found thumbnail creation to be a friction point. I don't have a design background, and I don't want to pay for Photoshop or Canva Pro just to make a few YouTube thumbnails. I'd often spend more time fiddling with graphics software than actually creating the content.

What I wanted was a simple tool that would give me repeatable, correctly-sized and attractive images to use for video thumbnails, title cards, Open Graph images, and the like. I'm a big fan of the excalidraw approach: a simple, client-side app that runs in the browser, does one thing well, and does not require any information from its users.

Enter frameit.dev:

Initially vibe-coded as a way to quickly get a few consistent video titles created, it ended up being useful enough that I've been slowly iterating on it to make it better. The code is all open source, with a hosted version running at frameit.dev.